High-cost marketing techniques are not always the best options for small businesses.

You maybe struggling to keep afloat in this economy.

There are many very effective ways to market your company that cost next-to-nothing.

All it takes is a little imagination and forward thinking. If you want to start generating interest in your company, it might be time to get “down and dirty”

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In its bid to make TV advertising more accountable — and to sell more of it through its online auction service — Google has teamed up with TiVo, the companies are set to announce Tuesday.

TiVo will provide Google TV Ads with second-by-second viewing patterns of time-shifted programs in order to “enhance the measurement and accountability of ad impressions,” they said. Read More →